It all begins with a heartbeat—the brave, steady rhythm of a dream waiting to come to life. For
Purusha Rivera, that heartbeat turned into a mission after years as an OB/GYN ultrasonographer, where she witnessed countless parents hear their baby’s heartbeat for the very first time. A mom of three herself, she knew those fleeting moments deserved more than a memory; they deserved to be held, replayed, and cherished. Purusha turned inspiration into innovation, creating My Baby's Heartbeat Bear, a heartfelt keepsake that records the most precious sound into a beautiful, huggable Heartbeat Animal families can hold forever.
Purusha’s journey isn’t just about building a business; it’s about redefining success. She built a company from the ground up that not only supports families everywhere but also allows her to be present for her own. What began as a simple idea shared with her patients quickly grew into a beloved brand, connecting families around the world while allowing her to show up for everyday moments at home. Today, Purusha represents the heart of modern entrepreneurship—a woman who followed her passion, trusted her instincts, and proved that you don’t have to choose between a thriving career and being there for your kids; you can have both.